Job Details

Event Activation Coordinator

Built on a dream and distilled in Austin, Texas, Tito's Handmade Vodka has been bringing people (and dogs) together over the last two decades. Tito's Handmade Vodka has gained a reputation for its high-quality vodka, charitable contributions, and its goal to make people happy while making the world a better place. Events and philanthropy are at the heart of Tito's vision. Giving back through charity event partnerships and driving sales through on and off-premise event activations are central to the success of the brand.

Overview

We are looking for a successful, enthusiastic, and independent worker to produce events from conception through completion. The ideal candidate will have project management skills and outstanding organizational skills to ensure events meet quality expectations. Must be able to anticipate event needs, discern work priorities, meet deadlines with little supervision, and be willing to work evenings and weekends. The candidate must be 21+ with a college degree preferred and have a valid US license and reliable car.

Event Activation

• Field sponsorship and sampling requests while seeking out new and worthwhile event opportunities
• Hold meaningful calls with charity/event partners to relay the Tito's story and determine "fit"
• Ensure market-specific sponsorship opportunities are sent to the appropriate sales personnel to review, discuss and potentially execute
• Plan, design and produce events while managing all project delivery elements within time limits
• Coordinate event content with social media team in Austin Texas
• Manage print deliverables of events where appropriate
• Track past, present, and future events in an organized manner and provide regular summaries to sales teams

Charity Donation Requests

• Liaise with charity groups to evaluate requests and brand involvement
• Collect all necessary event documentation and manage Sales Force database of events
• Review and coordinate sponsorship deliverables with the charity event contact
• Manage internal event calendar
• Manage and coordinate talent (promo models)
• Coordinate product pickup and delivery for events

Scheduling Promotional Models (on- and off-premise events)

• Send detailed request to talent agency
• Coordinate Promo material needs (Cups, info cards, small POS items, etc.)
• Plan, promote and conduct quarterly training meetings with state talent agency or agencies

On-Site Sampling Activations

• Work to coordinate all activation supplies (Tito's tent, coolers, tablecloth, cups, drink dispensers, etc.) are delivered and set up in a timely manner prior to event.
• Coordinate set-up/break-down of events
• Ensure proper branding is in place throughout the event.
• Develop and coordinate appropriate feature cocktail(s) for event
• Recap results of the event IE consumer attendance, consumers sampled, consumers' reactions, photos etc.

Additional Roles and Day-To-Day Duties

• Maintain and update master charity Tax ID #s List. Distribute updated List to State Market Manager and Team Members once a month.
• Complete 15-20 independent off and on premise surveys once a month.
• Compile monthly "Success Stories" report, showcasing all major sponsorship involvement throughout the month.
• Manage event, charity budgets and POS inventory.
• Seek new and inventive ways to better build the brand through creative on-site activation, consumer conversion/engagement and POS development.
• Assist with occasional product and/or POS delivery as needed.
• Assist with sales blitz as needed
• Assist with national events held within our state.

Skills, Education, & Experience

• Bachelor's degree or equivalent experience preferred but not required
• Working knowledge of basic computer systems, navigating the internet, and using app-based tracking systems on a phone or other mobile device.
• 2+ years of experience, preferably in off-premise retail or grocery
• Ability to travel within given geography and work flexible hours or weekends as necessary
• Valid driver's license and daily use of a safe motorized vehicle that can transport POS
• Ability to repeatedly lift and maneuver up to 50 lb. loads
• Reliable transportation

This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States.

Our current benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, PTO & Paid Holiday Schedule.

Next Level Marketing is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.