Job Details

Sr. Business Analyst - Sales Operations

  2026-01-15     Varsity Brands     all cities,AK  
Description:

BSN SPORTS, A VARSITY BRANDS COMPANY - THE RECOGNIZED LEADER IN TEAM ATHLETIC GEAR

For over 50 years, BSN SPORTS has been the largest team sporting goods equipment and apparel distributor of choice in the United States. Our 3,000 BSN SPORTS employees strive to support the Heart of theGame by putting valuable time back into the day of coaches and administrators through excellent service platforms. Our company mission is simple: Save coaches and administrators time with everything they do off the field so they have more time to impact young lives on it.

WORK TYPE: Full Time Hybrid - in office Monday-Thursday and work from home Friday

LOCATION DETAILS: Farmers Branch, TX

HOW YOU WILL MAKE AN IMPACT

BSN SPORTS is hiring a Sr. Business Analyst - Sales Ops to join our team at our Headquarters in Farmers Branch, TX and serve in one of the most dynamic industries in the world: sports. As a part of the BSN Team, your work will have an impact on so many individuals from youth leagues and schools to corporate offices by increasing pride and community spirit.

The Senior Business Analyst - Sales Operations is a strategic analytics partner to the Sales team, including sales support, sales operations and sales enablement. This role is responsible for transforming data into actionable insights, building business cases and financial models, supporting planning and forecasting, and delivering executive-ready Tableau reporting that informs key commercial decisions. This role sits within Sales Operations and serves as a bridge between strategy, analytics, and execution to improve sales productivity, expand margins, and drive profitable growth.

WHAT YOU WILL DO

Commercial & Sales Analytics:

  • Serve as the primary analytics partner to Sales Operations and Sales Leadership
  • Analyze sales performance & identify risks, trends, and upside opportunities in sales performance
Business Case Development & Financial Modeling:
  • Build ROI models for sales initiatives, pricing, compensation changes, and technology investments
  • Perform scenario and sensitivity modeling to evaluate outcomes
  • Partner with Finance on assumptions and validation
Planning, Forecasting & Performance Management:
  • Support Annual Operating Plan (AOP) and rolling forecast cycles
  • Develop standardized KPIs and performance scorecards
  • Support capacity and headcount modeling
Reporting & Tableau Development:
  • Build and maintain Tableau dashboards for executives, sales leaders, and field management
  • Automate recurring performance reporting
  • Ensure accuracy and data governance
Data Management & Enablement:
  • Partner with IT to integrate CRM, ERP, and other data sources, as needed
  • Validate data pipelines and reconcile discrepancies
Cross-Functional Decision Support:
  • Support initiatives across Sales & present insights and recommendations to executive leadership
QUALIFICATIONS

KNOWLEDGE/SKILLS/ABILITIES
  • Advanced proficiency in SQL, Excel, and Tableau
  • Strong financial modeling and executive communication skills
  • Strong analytical and financial acumen
  • Executive-level communication skills
  • Ownership mindset
  • Ability to operate in fast-paced environments
EDUCATION/EXPERIENCE
  • Bachelor's degree in Business, Finance, Economics, Analytics, or a related field
  • 3-6+ years of experience in Sales Ops, Commercial Analytics, or Business Analytics
  • Distribution or B2B commercial analytics experience preferred
  • Experience with Snowflake or Python preferred
PHYSICAL REQUIREMENTS

The physical demands that are described as required are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • This job operates in a professional office environment. Largely a sedentary role requiring ability to operate a computer and technology on a daily basis.
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Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.

JOIN THE BEST TEAM IN SPORT & SPIRIT

At Varsity Brands, we believe every student deserves the opportunity to succeed and every educator wants to make a difference. It takes a team to make a real impact, and through our two divisions - BSN SPORTS and Varsity Spirit - and our network of 6,000+ employees and independent representatives, we are proud to partner with a wide range of educational institutions and club and professional sports to transform the student journey in SPORT and SPIRIT.

OUR VALUES

Service - We lead with heart. We champion community.

Passion - We love what we do. It fuels our purpose.

Integrity - We do what we promise. We own our actions and decisions.

Respect - We earn it by giving it. Because everyone deserves it.

Innovation - We never stop striving to be better. For ourselves and our community.

Transparency - We are committed to openness and honesty in everything we do.

OUR BENEFITS

We are committed to putting you and your families first. For benefits eligible roles, we offer a variety of choices and costs as well as program enhancements that align with our responsibility to elevate the employee experience. Some of our offerings include:
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!


Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran's status, age or disability.


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