Job Details

Associate Athletic Director of Marketing & Fan Engagement

  2025-07-03     Coastal Carolina University     all cities,SC  
Description:

Associate Athletic Director of Marketing & Fan Engagement

Internal Title Associate Athletic Director of Marketing & Fan Engagement

Department

Department Intercollegiate Athletics

Position Type

Full or Part Time

Full or Part Time Full-Time

Basis

Basis 12 mo.

Hours per week 37.5 hours per week

Normal Work Schedule

Normal Work Schedule Varies

Associate Athletic Director of Marketing & Fan Engagement

Coastal Carolina University is currently accepting applications for the following full-time position: Associate Athletic Director of Marketing & Fan Engagement in Intercollegiate Athletics.

The Assistant Athletic Director of Marketing & Fan Engagement will abide by and comply with the constitution, by-laws, rules, regulations and interpretations of the NCAA , any conference with which Coastal Carolina is or may become affiliated, and Coastal Carolina rules and regulations relating to the conduct and administration of its athletic programs, including recruiting rules, as now constituted or as any of the same may be amended during the term herein. In the event employee becomes aware, or has reasonable cause to believe, that violations of such constitution, by-laws, interpretations, rules or regulations may have taken place, he/she shall report the same promptly to the Vice President of Intercollegiate Athletics or designee.

How to Apply: Interested candidates may apply online at . Applicants must submit a cover letter, resume, and contact information for three (3) professional references. Review of applications will begin immediately and continue until position is filled.

Preferred Qualification: Master's degree preferred along with experience with intercollegiate marketing, game promotional operations, promotional or creative content experience at a NCAA Division I institution preferred.

Duties:

  • Develops and implements marketing plans for purpose of encouraging increased attendance and enhancing the fan experience for all ticketed athletic events. To include operating as liaison with University Marketing and Communication and the utilization of email campaign management system.
  • Supervises the development of all promotional and event presentation elements used to create a dynamic environment within athletic venues to include, but not limited to; the coordination and oversight of the creation, management, and direction of game day scripts for ticketed events and other sports as assigned and the coordination of assigning Directors to manage and produce game day elements at athletic venues.
  • Supervises full-time staff, student employees, volunteers, interns as assigned related to performance of all duties.
  • Responsible for decisions regarding advertising allocation through purchases and trade agreements to include, but not limited to, television, social, billboards, radio, and internet display ads.
  • Develops and directs promotions in conjunction with multi-media rights holder or designee to fulfill sponsor agreements and/or enhance the game day environment.
  • Performs other duties as assigned.
Athletics Administrator (UH16/61122205/AA00146P), full-time position with benefits. Salary commensurate with qualifications and experience. Normal work hours vary. Must be flexible to meet the special scheduling needs of the university.

Coastal Carolina University is a public comprehensive liberal arts institution located in Conway, South Carolina, just nine miles from the Atlantic coastal resort city of Myrtle Beach. Coastal Carolina University enrolls over 10,000 students from 49 states and 55 nations. The University is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award the baccalaureate and master's degrees of national and/or regional significance in the arts and sciences, business, humanities, education, and health and human services, a specialist degree in instructional technology, and PhD degrees in marine science: coastal and marine systems science and education sciences.

The University provides equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, citizenship status, national origin, or because an employee or applicant for employment is an individual with a disability or a disabled veteran, an Armed Forces service medal veteran, a recently separated veteran, or an active-duty wartime or campaign badge veteran, or other “protected veteran,” as defined by law. Coastal Carolina University is an EO/AA employer.

Required Qualifications

Preferred Qualifications

Master's degree preferred along with experience with intercollegiate marketing, game promotional operations, promotional or creative content experience at a NCAA Division I institution preferred.

Knowledge, Skills & Abilities

Subject to Drug/Alcohol Testing Guidelines

Required fields are indicated with an asterisk (*).

  • * What is your highest level of education?
    • high school diploma
    • Associates
    • Bachelors
    • Masters
    • Doctoral
  • * Do you have experience with intercollegiate marketing, game promotional operations, promotional or creative content experience at a NCAA Division I institution?
    • Yes
    • No
Coastal Carolina University prohibits any form of discrimination against its students, faculty, staff and applicants in its programs or for admission to or employment with the University. For more information, visit Title IX or EEO.#J-18808-Ljbffr


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